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Domo guide Visualization Quick Guide A best practice guide to help you ?nd the right visualization for your data CWHAT IS DOMO Domo is a new form of business intelligence BI unlike anything before ?? an executive management platform delivered as a service

Visualization Quick Guide A best practice guide to help you ?nd the right visualization for your data CWHAT IS DOMO Domo is a new form of business intelligence BI unlike anything before ?? an executive management platform delivered as a service that helps managers and executives transform the way they run their businesses A key component of Domo's executive management platform is the user interface often referred to as a dashboard which displays a collection of key performance indicators KPIs as interactive visualizations This guide provides a quick reference for determining which visualization type o ?ers the best representation of a given data set For more information or to contact Domo visit www domo com CINTRODUCTION Data can often show a number of di ?erent relationships For the development of e ?ective dashboards it is important to understand which relationship type is being shown and then identify the best visualization to express that type Data relationship types include ? Nominal ? Time Series ? Ranked ? Part-to-whole ? Frequency ? Correlation The following pages detail these relationship types along with the most e ?ective visualizations for each type and best practices for those visualizations Several of the ideas and themes in this guide build upon the works of Stephen Few in particular Show Me The Numbers from Analytics Press and Information Design from O ? Reilly Media CNOMINAL RELATIONSHIPS NOMINAL - Individual values that are comparative but not connected Default Visualization Best Practices ? Bar charts should be two dimensional with minimal distracting elements ? Bars should be the same width and be equally spaced It is recommended that the space between bars be larger or smaller but not the same as the bar width ? The exception to spacing between bars is when a bar chart is used to show groups of nominal values ? Use of color within bars should only be used to indicate a speci ?c meaning that cannot be accomplished with the axis labels ? Horizontal grid lines should be used to facilitate the comparison of values but should be thin and light Vertical grid lines are generally not helpful ? Horizontal ticks are typically not necessary when horizontal grid lines are used Vertical ticks are typically not needed ? Since the bar chart shows relative di ?erence it requires a zero-based scale ? Bar charts can be displayed horizontally or vertically however a horizontal display is most useful to show ranking or to accommodate long labels CNOMINAL RELATIONSHIPS Cont ? d NOMINAL - Individual values that are comparative but not connected Variations When a zero-point scale would make it hard to see the di ?erences between nominal values use a standard plot graph When the target is the focus and an overall number is less important there is a variation of the bar chart that can provide good visibility CTIME SERIES RELATIONSHIPS TIME SERIES - Showing values over time Typically used to identify trends Default Visualization Best Practices ? Time should be displayed along