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Agility in Performance Beauty Inside and Outside Clarity in Every Shot ˙16/8MP

Agility in Performance Beauty Inside and Outside Clarity in Every Shot ˙16/8MP front & Rear PixelMaster 3.0 Camera ˙World’s Best 0.03 Second TriTech AF Camera ˙4 axis OIS/3 axis EIS/Color Correction Sensor ˙Front and Rear 2.5D Contoured Corning® Gorilla® Glass ˙5.5” FHD Super IPS+ Display with 500nits Brightness ˙2.1mm Slim Bezel and 77.3% Screen to Body Ratio ˙Qualcomm 14nm S625 2.0Ghz Processor with 4GB RAM ˙Fingerprint Security Sensor ˙New 5-Magnet Speakers with High-Res Audio ASUS ZenFone Guide COMPUTEX TAIPEI 2016 Table of Contents We Are ZenFone 04 ZenFone 3 Deluxe 14 ZenFone 3 30 TriTech auto-focus 52 Game Genie 60 OIS/EIS 54 Accessory 62 Power revolution 56 Specification 64 ZenFone 3 Ultra 44 Invisible antennas 46 All your entertainment, upgraded 48 VisualMaster 50 ZenUI 3.0 58 Inspired by the beauty of nature 32 Fine craftsmanship 34 TriTech auto-focus 36 OIS/EIS 38 Full speed on every front 40 SonicMaster 42 OIS/EIS 26 Speed revolution 20 Awards 06 VisualMaster 3.0 10 Invisible antennas 16 SonicMaster 28 Fingerprint 22 PixelMaster 3.0 08 SonicMaster 3.0 12 Journey to perfection 18 TriTech auto-focus 24 3 2 We love ZenFone, and we know you’ll love ZenFone. But you don’t have to take our word for it. ZenFone has received awards from many world-famous organizations and internationally-respected journalists. And not just a handful of plaudits – but hundreds. In fact, to date ZenFone has been awarded over 600 significant honors globally, including the latest d&i award 2016 by iF and the Best Choice of the Year by COMPUTEX 2016. All this praise tells its own story: that ZenFone is adored, because ZenFone is so special. Here’s just a small selection of the worldwide Zenthusiam for ZenFone! Editor's Choice, Digital Media Russia - 07/2015 Reviewed.com, USA - 01/2015 Editor's Choice, 3DNews Russia - 07/2015 Android Central's Top Pick for CES 2015, USA - 01/2015 ASUS ZenFone Won Over 627 Awards Globally! "ASUS ZenFone 2 is a good buy if you’re looking to change your old smartphone. The strengths of the model: a powerful processor from Intel; 4GB of RAM, a big screen with Full HD resolution, great 13-megapixel rear camera (5-megapixel front for panoramic selfies); support two SIM cards and networks up to 4G; wide navigation capabilities; and the Android (Lollipop) OS. This wonderful ASUS ZenFone 2 gets our Editor’s Choice award." "The new ZenFone 2 boasts excellent specs at an affordable price." "What happens when you forgot some of the fanciest smartphone bells and whistles, such as ultra-high-resolution display and curved screens? You get ASUS ZenFone 2 a powerful, high- quality smartphone that’s half the price. ASUS ZenFone 2: good Full HD resolution display; powerful processor from Intel; 4GB of RAM; broad wireless connectivity; and nice ASUS ZenUI interface. We award ASUS ZenFone 2 our Editor’s Choice accolade." Adrenaline, Brazil - 08/2015 "Delivering high performance without crashes or slowness, ASUS ZenFone 2 hits the market with a very great price." Androidorigin, USA - 01/2015 "The price looks like an utter steal for such insane tech specs, and we can’t wait to see carriers release the device." Android Authority, USA - 11/2015 "The positives of the ASUS ZenFone 2 Laser far outweigh the negatives, and if value for money is what you are looking for, this device is certainly a very compelling option." Tom's Guide Top Pick for CES 2015, USA - 01/2015 "The ASUS ZenFone 2 packs an elegant exterior and a beautiful display, but what's inside is even more exciting." "The ZenFone is back for a second run, bigger and better than ever." "For photography, ASUS ZenFone 2 Laser stands on the shoulders of giants. The endurance of its 2400mAh battery is amazing. In terms of performance, it deals with the everyday stuff without delay. Add to this a striking design, excellent screen and updated Android 5.0 interface — it’s really an attractive price." "ASUS ZenFone Selfie reaffirms how ASUS did a very good job this year. From both the hardware and software points of view we find a complete, balanced, mature, well- maintained product. A very good mid-range product." Tutto Android, Russia - 10/2015 HD Blog, Italy - 10/2015 "ZenFone Selfie is quite similar to ZenFone 2 (ZE551ML), with a 13MP front camera. It performs well in all areas. In low light, the ZenFone is one of the best and reveals detail without electronic noise to spoil the party. It easily surpasses the iPhone 6 Plus and Galaxy S6." "ZenFone Selfie’s front camera has a wide-angle lens, [Real Tone] flash, and 13 megapixels – and these give the Selfie an edge against the iPhone 6 Plus and LG G4 when it comes to taking selfies." Les Numeriques, Germany - 09/2015 Swirling Over Coffee, Phillipine - 09/2015 "ASUS ZenFone 2 Deluxe is a beautiful piece with tough hardware that allows you to run multiple apps and games. In this price range, only ASUS gives the option of 4GB RAM capacity, which is enough to give you lag-free performance." "The laser-assisted focusing mechanism which gives the device its name is really quick and combined with lightning-fast shutter response, the ZenFone 2 Laser has a very fast camera." PC Quest, India - 09/2015 Hindu Business Line, India - 09/2015 "ASUS ZenFone 2 Laser is an interesting device that incorporates a laser sensor for focus. Based on the price you can find it online it’s a smartphone with an excellent quality/price ratio. This ASUS product is a best buy!" "The brand-new laser auto focus feature greatly reduces blurring and enhances image stabilisation, and the Low Light mode employs pixel-merging technology to capture up to 400%-brighter photos at night or in lowlight scenes — all without the need for a flash." Tutto Android, Italy - 10/2015 The Financial Express, India - 10/2015 "The performance, features and quality components, such as the display, put the ZenFone 2 in the same place as the most successful phones from other brands." "ASUS ZenFone 2 is a remarkable device in every respect, starting with the low cost." "When you want to capture quick photos, ZenFone 2 Laser outshines other phones." "Most impressive [about ASUS ZenFone 2] is the performance of the quad-core CPU and the amount of RAM." Computer Hoy, Spain - 10/2015 O Globo, Brazil - 08/2015 Hungry Geeks, Phillipine - 10/2015 TviPlayer, Portugal - 09/2015 "ASUS ZenFone 2’s Intel chip in combination with 4GB RAM ensures good performance, the display is pleasing and the camera is very great for experimenting." "ASUS ZenFone 2 convinces with its performance, good battery life and its ecosystem." "ZenFone 2 Laser is an option for those who likes good quality in a nice price." "If you happen to be really into selfies, the ZenFone Selfie does the job well thanks to its 13MP front auto-focus camera." Area Mobile, Germany - 10/2015 Engadget, Spain - 10/2015 Tabletowo, Poland - 09/2015 Soyacincau, Malaysia - 09/2015 "ASUS ZenFone Selfie is a device with an excellent signal reception and has a very good battery life. The system is very fluid, and the sound is quite powerful." "ASUS ZenFone Selfie is definitely the best smartphone on the market for taking selfies." "ASUS ZenFone 2 has raised the profile of SIM-free devices in Japan." "ASUS ZenFone 2: Stability and customization on a smartphone that gives you more than pay for it." Batista 70 Phone, Italy - 10/2015 Android World, Italy - 11/2015 Keitai Watch, Japan - 04/2015 Xataka, Spain - 11/2015 "ASUS ZenFone Selfie is a very good smartphone. If you are considering buying this selfie smartphone, then you would be more than satisfied with the performance." "ASUS ZenFone Selfie has an excellent camera, and left us with very good feelings about its performance." "The new wonderful technological device, ASUS ZenFone 2." "If you are a selfie-lover, then the ASUS ZenFone Selfie is definitely going to appeal to you." The Times of India, India - 08/2015 Expansion, Spain - 10/2015 Redmasnoticias, Columbia - 10/2015 Pokde, Malaysia - 09/2015 7 6 9 8 11 10 13 12 Desirable Appearance Determined performance Distinguished PixelMaster 3.0 camera ˙23/8MP rear & front PixelMaster 3.0 camera ˙World’s best 0.03 second TriTech AF camera ˙4 axis OIS/3 axis EIS/Color Correction Sensor ˙Qualcomm 14nm S820 Series Processor with up to 6GB RAM ˙Support QuickCharge 3.0 & Type-C USB 3.0 ˙New 5-Magnet Speaker with High-Res Audio ˙World’s 1st full metal unibody phone with invisible antenna design ˙5.7” FHD Super AMOLED Display with ASUS Tru2Life Technology ˙1.3mm Slim Bezel and 79% Screen to Body Ratio 15 14 17 16 asus.com | store.asus.com 18 19 18 We are ZenFone 21 21 20 asus.com | store.asus.com 22 We are ZenFone 23 23 22 25 24 27 26 29 28 Agility in Performance Beauty Inside and Outside Clarity in Every Shot ˙16/8MP Rear & Front PixelMaster 3.0 Camera ˙World’s Best 0.03 Second TriTech AF Camera ˙4 axis OIS/3 axis EIS/Color Correction Sensor ˙Front and Rear 2.5D Contoured Corning® Gorilla® Glass ˙5.5” FHD Super IPS+ Display with 500nits Brightness ˙2.1mm Slim Bezel and 77.3% Screen to Body Ratio ˙Qualcomm 14nm S625 2.0Ghz Processor with 4GB RAM uploads/Geographie/ zf3-guide.pdf